Fast Start Guide – Ecommerce

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Tue, Oct 27, 2009

Fast Start Guides, Homepage

Do you have a product you want to sell online? Or you want a store and have a product in mind but you’re not sure where to get it? Or maybe you know you want an online store, like Moments of Elegance or The Shopping Boutique, but you have no clue where to start? This will get you on your way!

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Step 1: Choose a Niche/Audience/Topic to for your store:

Step 2: Keyword Research: This is the most important part of the process. You will use this research to decide if a niche is worth getting into or not. Are people really searching for relevant keywords?

Step 3: Analyzing the Competition: This goes hand in hand with Keyword Research. If people are searching for the keywords, but the competition is so stiff you’ll never rank for relative keywords, you still don’t want to enter that niche.

Step 4: Naming Your Business and Choosing a Domain Name: This is important to do after you’ve done your keyword research, because having the correct name will help you rank for some of those keywords.

Step 5: Paperwork and Licenses, and Get Your Business Organized!

Step 6: Choose a Shopping Cart

Step 7: Register and Host a URL (web address): Now you’re finally past researching, and you’re getting started!

Step 8: Set up Google’s Tools on your Website: These tools will help you a great deal in the future!

Step 9: Product Sourcing

Step 10: Add an Email Capture

Step 11: On Page SEO (start this now, as you’re getting set up, not later!)

Step 12: Add Products

Step 13: Before you go live, Test, Test, Test!

Step 14: Getting Traffic to your site:

Method One: Organic Ranking

On page SEO

Backlinking using Anchor Texts

Some ways to get Backlinks:

Social Bookmarking

From other Blogs

Web 2.0

Articles

Directories

Blog and Forum Commenting

Purchasing Ads

Another Method: Social Media. Get yourself seen! You should have profiles on each of these places so that people are seeing your face all over the place.

Have profiles in these locations. Then you’ll interconnect them:

Twitter

Linked In

Facebook

Niche Social Media Sites

Youtube: these videos will go to TubeMogul to be distributed over several video sites.

To connect all of these, set up Twitterfeed and the Twitter to Facebook App.

Once you have done each of these steps, you are on your way to having an ecommerce site that is bringing in money for you. You are ready to move onto our more Advanced Techniques to grow your business even further! [/ ]

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