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Do you like to use color as a marketing weapon? Colors play a key role in motivating people, and you are most likely using it in more areas than just your landing pages. Your signature colors have most likely spread into all aspects of your business from your website to your business cards. But did [...]

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…. and knowing when they need to be fired. YES, you heard that right – you will likely find a time when a supplier has let you and your customer down one too many times, and you need to give them them boot. For my biggest site, Moments of Elegance, we have over 70 suppliers [...]

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When I first opened the merchant account for Moments of Elegance, I was a total newbie to the world of merchant processing, I knew nothing and therefore pretty much just trusted what the company was telling me, and what I was doing. I also suffer from an occasional “I hate paying attention to details” syndrome, [...]

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The idea took root in your mind quite a while back ? or maybe just yesterday. But the step between having a idea for a business and getting to the point of selling merchandise to make a profit is a huge step. How on earth do you get a product to a customer when you [...]

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Writing Articles and posting them on article directories is a powerful way to generate backlinks. You know your product or subject very well by now, after building content for your own site, you’ve done your keyword research, so you know some keywords that you want to rank for, and now you’re ready to write about [...]

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Whether you are dropshipping, wholesaling, or using your own products, how you add your products is very important. Meta Tags and Titles: Within Pinnacle Cart or Magento, you will have the ability set the title, meta title, and meta description to every product. Take advantage of these! You should have an idea of your long [...]

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By this stage in the game, you’re probably growing very excited, your very own store is almost up and running!! To get your products online and start accepting money, you must install a shopping cart and have a merchant account. (Merchant accounts are what allow you to take credit cards on your sites) The shopping [...]

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Before you start driving traffic to your website, make sure you have tested each element of it. Sign up for your own newsletter, read each of the emails you receive from your site. Order a product, make sure your credit card service is working. Are your check out buttons easy to find? Try searching for [...]

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If you have a product that you have designed or you make yourself, let me go ahead and applaud you, you have skill I do not! If you decide to create your product, sell it online, and market the website yourself, I am very impressed, you are doing the work of several full time employees! [...]
Sunday, November 22, 2009
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