Archive | Learn from Our Mistakes

Changing our Name!

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Wednesday, December 30, 2009

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We’ve recently learned a very, very important lesson. It has to do with checking trademarks. BEFORE you name and market your business. We assumed (you know what happens when you assume, right?) that mompreneurs was a general enough term that it wouldn’t be trademarked. That’s like putting a patent on the word entrepreneur, right? Well, [...]

Tips on Outsourcing – When to Hire and When to Fire

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Wednesday, November 25, 2009

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Employers hire employees to help take some of the load of their shoulders and relieve some of their stress. But, sometimes hiring/outsourcing employees becomes more stressful than helpful. So, you may be wondering, where do we go to find people to outsource? Well here’s a list of major outsourcing options we have tried and what [...]

Maintaining Positive Relationships with your Suppliers

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Saturday, November 21, 2009

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…. and knowing when they need to be fired. YES, you heard that right – you will likely find a time when a supplier has let you and your customer down one too many times, and you need to give them them boot. For my biggest site, Moments of Elegance, we have over 70 suppliers [...]

To www or not to www…

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Friday, November 20, 2009

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Debates have waged across the internet on whether or not the “www” should be forced in front of a domain, or not. “To www or not to www, that is the question”. Search engines consider http://PromotingMom.com and http://www.PromotingMom.com as different websites. As a result, if your website has been linked to from other websites using [...]

Merchant Account Processing Rates – Pay attention!!

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Friday, November 20, 2009

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When I first opened the merchant account for Moments of Elegance, I was a total newbie to the world of merchant processing, I knew nothing and therefore pretty much just trusted what the company was telling me, and what I was doing. I also suffer from an occasional “I hate paying attention to details” syndrome, [...]

Writing a Good Resource Box

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Tuesday, November 17, 2009

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I used to write all of my resource boxes like this: Ashley Coombe, mother of two under two, obviously has a lot of experience with Diaper Bags (this would be a link to my site). blah blah blah…. (I would talk a little bit about myself.) Then, I realized that no one cares about me [...]

How’d we come up with our name? NOT Easily!

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Saturday, October 17, 2009

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You might be frustrated trying to come up with a clever, unique, keyword rich name for your store or website. Imagine having to decide on a name that 2 people like! We had quite a comical conversation back when we were brainstorming a great name for our moms site, so we thought we’d share it [...]