Archive | Learn from Our Mistakes

Changing our Name!

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Wednesday, December 30, 2009

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We’ve recently learned a very, very important lesson. It has to do with checking trademarks. BEFORE you name and market your business. We assumed (you know what happens when you assume, right?) that mompreneurs was a general enough term that it wouldn’t be trademarked. That’s like putting a patent on the word [...]

Tips on Outsourcing – When to Hire and When to Fire

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Wednesday, November 25, 2009

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Employers hire employees to help take some of the load of their shoulders and relieve some of their stress. But, sometimes hiring/outsourcing employees becomes more stressful than helpful. So, you may be wondering, where do we go to find people to outsource? Well here’s a list of major outsourcing options we have tried and what [...]

Maintaining Positive Relationships with your Suppliers

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Saturday, November 21, 2009

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…. and knowing when they need to be fired.
YES, you heard that right – you will likely find a time when a supplier has let you and your customer down one too many times, and you need to give them them boot. For my biggest site, Moments of Elegance, we have over [...]

To www or not to www…

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Friday, November 20, 2009

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Debates have waged across the internet on whether or not the “www” should be forced in front of a domain, or not. “To www or not to www, that is the question”. Search engines consider http://PromotingMom.com and http://www.PromotingMom.com as different websites. As a result, if your website has been linked [...]

Merchant Account Processing Rates – Pay attention!!

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Friday, November 20, 2009

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When I first opened the merchant account for Moments of Elegance, I was a total newbie to the world of merchant processing, I knew nothing and therefore pretty much just trusted what the company was telling me, and what I was doing. I also suffer from an occasional “I hate paying attention to [...]

Writing a Good Resource Box

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Tuesday, November 17, 2009

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I used to write all of my resource boxes like this:
Ashley Coombe, mother of two under two, obviously has a lot of experience with Diaper Bags (this would be a link to my site). blah blah blah…. (I would talk a little bit about myself.)
Then, I realized that no one cares about me or [...]

How’d we come up with our name? NOT Easily!

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Saturday, October 17, 2009

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You might be frustrated trying to come up with a clever, unique, keyword rich name for your store or website. Imagine having to decide on a name that 2 people like! We had quite a comical conversation back when we were brainstorming a great name for our moms site, so we thought [...]